How to Target the Right Social Media Sites

This is a guest post on targeting Social Media Sites is from Steven Snell. Steven writes about social media marketing at Traffikd.
Most bloggers recognize the incredible potential that exists with social media marketing. Many want to maximize the traffic they receive from social media, so they add a Digg button to their posts or sign up for an account at StumbleUpon. What too many bloggers overlook is that Digg and StumbleUpon are just two of the hundreds of available options, and they may not be the best fit for every blogger.
In order to get the most out of social media traffic you’ll need to put some thought into choosing the social media sites that are the most appropriate for your blog and your audience. Unfortunately, none of us have the time to be an active member on more than just a few social media sites, and trying to target too many of them by adding countless buttons and widgets to your blog will only make it cluttered and ineffective.
Among social media sites there is a huge variety of audiences, types of content that is popular, amount of traffic that is sent to popular links, etc. I think most of us would agree that quality traffic is more important than quantity of traffic. The quality of traffic that you receive from social media will be largely dependent upon finding the right fit for your blog. You’ve probably read that social media traffic is very low quality. From my experience, this is […]

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