Email a Blog Reader [Day 5 - 31DBBB]
Today’s task in the 31 Days to Build a Better Blog challenge is all about building community on your blog and making an impression upon readers by giving them some personal attention.
The task is simply to email a new reader (or more than one).
While the tip sounds simple - too simple - it is actually a technique that I used in the early days of this blog (ProBlogger) and it really helped build up reader engagement.
What I found is that when you pay personal attention to a reader it significantly increases the chances of them not only returning to your blog but also spreading the news of your blog through their network.
So look over the most recent comments left on your blog and identify a reader that you don’t recognise the details of. Shoot them a quick email thanking them for their comment.
Make sure you include a link back to your blog so they know who you are and make the email relevant to their comment (ie answer a question they asked or add to their comment in some way). You might also like to point them in the email to your RSS feed (converting them to a loyal reader). While there are some tools out there that email new comment leavers automatically for you - the more personal you can make it the better.
Two Ways to Take this Further and Make a Bigger Impression
The above technique can really be worth investing time each day into - but here […]
Read the rest of this great post here
